VYBE Community Guidelines

Effective date: {{EFFECTIVE_DATE}}

VYBE connects businesses ("Brands") with independent content creators ("Creators") for paid content work. These Community Guidelines apply to everyone who uses the Platform: Brands, Creators, Ambassadors and anyone acting for them. They are part of our Terms of Service. If you break them, we may take action under section 12.

Our Prohibited and Restricted Campaigns Policy, Ad Disclosure Guidelines, Copyright and DMCA Policy and Intimate Image Removal Policy give more detail on specific topics.

1. Be honest

• Use your real identity. Give us your real legal name (Creators) or your business's real legal name and address (Brands). Once payments are live, Creators must also pass an ID check before being paid. Brands must represent a real business they are authorized to act for.
• One account per role. Do not open more than one Creator account, or use another person's account. We check for linked accounts.
• Describe yourself accurately. Your profile, portfolio and audience numbers must be true and current. Follower counts, views and engagement are self-reported on VYBE today, and Brands rely on them when they pay you.
• Describe Campaigns accurately. Briefs, deliverables, rates, Usage Rights requests and deadlines must be clear and truthful.

2. No fake engagement

You must not create, buy, sell or use fake signs of social media influence. This includes:

• buying or selling followers, subscribers, views, likes, comments or shares;
• using bots, click farms or automated accounts to inflate numbers;
• joining schemes where accounts agree to engage with each other's posts to inflate metrics;
• reporting audience numbers you know are inflated by any of the above.

Fake indicators of social media influence are unlawful when used for a commercial purpose. Brands also must not ask Creators to use them.

3. Keep agreements and payments on VYBE

• Agree the brief, fee and deliverables here on VYBE so both sides have a record. Do not use VYBE to find each other and then move a Campaign elsewhere.
• Payments through VYBE are not yet available. Until we turn them on (we will announce this at least 30 days in advance), Brands pay Creators the agreed fee directly. From the date payments start, pay or get paid for Collaborations only through VYBE, do not ask for or offer payment outside the Platform, and do not try to avoid the fees charged through VYBE (Terms of Service, Section 14).
• Usage Rights fees are always agreed and paid directly between the Brand and the Creator. VYBE records the Usage Rights granted but does not handle or protect that payment.
• We scan messages automatically for contact details, payment details and safety risks, and a notice in every conversation says so. Nothing is blocked, but flagged and reported messages may be read by our staff. See section 4.1 of our Privacy Policy.

Payments made outside VYBE are not protected by VYBE. Be careful: off-platform deals are a common way people get scammed.

4. Respect people

You must not:

• harass, bully, threaten, intimidate or stalk anyone, on or off VYBE, because of a Collaboration;
• send repeated unwanted messages after someone has said no;
• use hate speech or attack anyone on the basis of race, color, ethnicity, national origin, religion, sex, gender identity, sexual orientation, age, disability, or any other protected characteristic;
• share someone else's personal information without permission (doxxing);
• pressure anyone to create sexual content, to meet in person, or to do anything outside the agreed Collaboration.

5. No discrimination in choosing Creators

Brands must not choose, reject, rate or pay Creators based on race, color, ethnicity, national origin, ancestry, religion, sex, gender identity, sexual orientation, pregnancy, age, disability, marital status, or any other characteristic protected by law.

• Choose Creators for what a Campaign actually needs: content style, niche, skills, languages, where in the US they are based, and their audience.
• Do not write briefs that ask for or exclude Creators with a protected characteristic. If your Campaign has a genuine creative need, describe the need (for example, "experience with curly-hair routines"), not the person.
• VYBE does not offer filters on protected characteristics and will not add them.

Report discrimination to [email protected].

6. No fraud or scams

You must not:

• give false payment, bank, tax or identity information, or use someone else's card or bank account;
• file chargebacks or refund claims you know are unjustified;
• submit Content that is not yours, that you did not post, or a proof link or screenshot that is faked;
• phish for passwords or personal information, or send malicious links;
• manipulate the Ambassador program, for example by referring your own business or a business you control, or a business that has used VYBE before.

7. No impersonation

Do not pretend to be another person, Creator, brand or VYBE staff member, or suggest an endorsement or connection that does not exist. Do not run a Campaign for a brand you are not authorized to represent.

8. Respect intellectual property and other people's rights

• Only post, submit or link to Content you have the right to use. This includes music, footage, photos, artwork, logos and trademarks.
• Get permission from anyone else who appears in your Content.
• Approving or verifying Content does not give a Brand the right to reuse it. Reuse needs the Creator's agreement through a Usage Rights request.
• Do not use a Creator's name, face, voice or likeness, including through AI-generated or edited versions, beyond what the Creator agreed.
• See our Copyright and DMCA Policy to report infringement.

9. Disclose paid content

Creators must clearly label sponsored Content as an ad or paid partnership, and Brands must not ask them to hide it. See the Ad Disclosure Guidelines.

10. Prohibited content

You must not post, send, submit or link to Content that:

• sexualizes minors in any way. We have zero tolerance for child sexual abuse material (CSAM). We remove it, preserve it as the law requires, ban the account permanently, and report it to the National Center for Missing & Exploited Children (NCMEC).
• is an intimate image of someone shared without their consent, including AI-generated or altered images ("deepfakes"). We remove it within 48 hours of a valid request and ban the account. See our Intimate Image Removal Policy.
• shows anyone under 18;
• is sexually explicit or pornographic;
• shows, promotes or threatens violence, self-harm or terrorism;
• promotes illegal activity, or illegal or prohibited goods or services (see the Prohibited and Restricted Campaigns Policy);
• is false or misleading in a way that could harm people, such as unsupported health claims;
• is spam, malware or deceptive links;
• breaks any applicable law or the rules of the social platform where it is posted.

11. Reporting

Tell us if something is wrong:

• In the app or on the web: use "Report" on a profile, brand, Campaign, conversation, message or submission. Reasons include spam, harassment, hate, sexual content, an intimate image shared without consent, a user who may be under 18, impersonation, intellectual property, off-platform payment, scams and other. Brands can also flag an issue on a submission.
• Blocking: you can block another user from their profile or a conversation. They can no longer message you, apply to your Campaigns or invite you, and they no longer appear in your search and invite lists. If you block someone you have an active Collaboration with, messaging stops both ways and our team contacts you both so the work can be finished or cancelled. You can unblock in Settings.
• Without an account: use vybe-co.com/report (no sign-in needed) for intimate images shared without consent, child safety concerns, copyright and other abuse.
• By email: [email protected]. For copyright, write to [email protected].

Our trust and safety team reviews reports. We aim to review reports about intimate images, child safety and threats within 24 hours, and other reports within 72 hours. We also review recently published Campaigns, and our systems flag messages, profile text and Campaign briefs that contain certain objectionable terms for our team to review. We may not tell you the outcome of a report about someone else, but we will not tell the reported user who reported them unless the law requires it. Do not retaliate against anyone for reporting.

If you are in immediate danger, contact local emergency services first.

12. Enforcement

We decide what to do based on how serious the violation is, whether it was deliberate, the harm caused, and your history. Steps usually go in this order, but we can skip steps for serious violations:

1. Reminder or warning, often with a request to fix the problem (for example, add a missing #ad label).
2. Content or Campaign removal, or a request to the Creator or Brand to remove or edit the post.
3. Feature limits, such as removing you from the directory, pausing your ability to message, apply to or publish Campaigns.
4. Payout or payment hold while we investigate fraud, fake engagement, or payment issues.
5. Suspension for a set time.
6. Permanent account termination. We may also block related accounts and prevent you from creating new ones.

We go straight to permanent termination for CSAM, non-consensual intimate images, credible threats of violence, serious fraud, and repeated copyright infringement. Ambassadors are also subject to the strike and removal rules in the Ambassador terms.

We may also report illegal conduct to law enforcement, and we may cooperate with the social platforms where Content is posted.

How we tell you. When we take action against your account or Content, we email you the action, the reason and the rule it is based on. Removed messages and Content are shown as removed by VYBE.

Appeals. If we take action against your account and you think we made a mistake, email [email protected] with the subject "Appeal" within 30 days. A person who was not involved in the original decision will review it and reply, usually within 14 days.

13. Changes

We may update these Guidelines. We will post the new version here with a new effective date and tell you in advance about significant changes.

VYBE is available only in the United States.

Questions: [email protected] · {{COMPANY_LEGAL_NAME}}, {{COMPANY_POSTAL_ADDRESS}}